Lead Business and System Analyst
Aleksandra Motova
Lead Business Analyst
Email: Sasha.Motova@gmail.com
linkedin.com/in/aleksandra-motova/
Profile
Lead Business Analyst with 7+ years of experience delivering complex IT products across the UK, Europe, the Middle East, and South America. Proven track record of leading 15+ project implementations, optimising 50+ features, improving user experience, achieving cost savings, and increasing operational efficiency. Strong expertise in end-to-end requirements management, process modelling, SDLC and collaboration with cross-functional teams and stakeholders.
Core Skills
· Requirements elicitation, analysis and documentation (BRD, FRD, user stories, use cases, acceptance criteria)
· Business process modelling and optimisation (UML, BPMN), ability to decompose complex problems into clear, actionable components
· Stakeholder management and facilitation: workshops, interviews, alignment sessions, roadmap definition
· Strong analytical mindset, attention to detail, ability to structure ambiguous information and turn it into clarity
· Experience with complex technical solutions: web platforms, mobile applications, desktop systems, APIs, data migration
· Proactive, accountable, Agile mindset with a creative approach
· Excellent communication, presentation and documentation skills; confident working with business and technical audiences
· Comfortable working in fast-paced, international environments
Tools and Technologies:
· JIRA, Confluence, MS SQL, MS Office, Visio, Figma, Miro, Postman, Charles, PowerBI, Tableau
· UML, BPMN, SQL, REST API, SOAP, Python (basics)
· Agile frameworks: Scrum, Kanban
Education
· Business Analyst and System Analyst, Moscow IT University
· Business Administration and Management – postgraduate degree, Samara State University
· Marketing, MSc, Samara State Economic University
Languages
· English C2 – full professional fluency
· German A2 – elementary
· Russian – native
Work eligibility
· A sponsorship letter is required for a Skilled Worker visa
Experience
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March 2021 – Present
Lead Business Analyst at Magenta Technology
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· Led analysis for the integration with flight checker system delivering approx. $80,000 in savings per year
· Introduced microservice functionality that increased product revenue by 30%
· Established user flow that enabled 30% savings by identifying potential fraudulent credit card transactions
· Identified and analysed automation opportunities saving around 5000 man hours per year in order receiving, processing and scheduling
· Ran 30+ workshops and stakeholder meetings, defined detailed user journeys and mapped system dependencies for a multi-component platform
· Defined MVP scope and features for a 2-year product roadmap ensuring incremental value delivery on each step
· Collaborated with Sales to provide content and data for 15+ client presentations and tenders
· Analysed and specified new functionality for a fleet management system with 10+ components (web portals, mobile apps, reporting, BI module)
· Produced 30+ project and user documents and product marketing materials
· Mentored junior BAs and interns, facilitated 10+ client training sessions
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November 2019 - March 2021
Business Analyst at Web-design studio Cloud Castle
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· Delivered analysis and launch of a web platform uniting 20 regional IT companies – from gathering clear and concise requirements to the functional specification
· Performed continuous analysis of 5 systems, processes and procedures to improve product quality and ensure smooth project delivery
· Created process maps and prototypes using Figma and Miro; defined epics, user stories, user profiles and acceptance criteria in Agile tools
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July 2008 - November 2019
Project Manager at Digital Marketing Agency
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· Managed 80+ marketing projects of varying size and complexity, coordinating teams from 5 to 80 people and delivering on time, within budget and scope
· Planned and executed 30+ successful marketing events, working closely with diverse stakeholders and following PMO standards
· Estimated resources and planned tasks for 45 projects, ensuring realistic timelines and workload allocation
